An orthographic representation of a frequently heard pronunciation /lʊədzə/ of loads of [= a lot of], given nationwide currency in the 1980s by a stand-up comedy act in which the performer, Harry Enfield, appeared in the character of a builder and plasterer who flaunted large bundles of banknotes and whose catchphrase became the name that audiences knew him by – Loadsamoney.

Royal Arcade, Norwich, Norfolk, UK


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